#The Complete Guide To Selling Merch on YouTube

Now that you've mastered the art of creating content for YouTube, it's time to learn how to use the tools and features that YouTube offers to promote and sell your custom merchandise!

One of the best ways for your online community to celebrate and support you is by buying and wearing custom products you've designed. If you sell merch, you can monetize your brand and elevate it, and your online community gets to help you and get awesome things in return! It's a win-win situation.

The following is a guide to selling merchandise on YouTube.

1. Design your merch for YouTube

It can be nerve-wracking to design merch for the first time! Should you start with t-shirts, stickers, or phone cases...?

Choosing merch for your brand is easy when you know what's already selling. Here are four steps to picking the best merchandise:

1. Make your YouTube merchandise brand: appropriate by selecting catchphrases, slogans, and visuals that your fans relate to.

2. Start with the best-selling merch: t-shirts, hoodies, mugs, totes, and hats dominate 2022 sales reports.

3. Hire a merch designer to create eye: catching mockups.

4. Put a poll on YouTube: put a poll to let your subscribers decide which mockups they're most excited about.

You can always start and use your logo if you get stuck in the design phase.

2. Use print-on-demand to Set up your store

Online platforms make it easy to create custom merchandise. Each one offers different features and perks, so it is important to check them out to see what works best for you. Using a pod platform, you can easily create, customize, launch, promote, sell, keep track of, and ship your products.

Printful, Printify, Spreadshop, Merch By Amazon, and Zazzle are a few examples of these platforms.

With on-demand printing, your only responsibility is to run and promote your store because the printing service takes care of printing and shipping. In this way, there's no need to source items and print products yourself. Therefore, you do not have to maintain an inventory of items that you may not be able to sell.

3. Promote Your Merch

As soon as your collection is ready, you should inform your subscribers so they can start shopping! As well as sharing and promoting your merch, YouTube offers several handy tools to help you promote your goods. I've prepared a list of self-promotion ideas and tools from YouTube that you can use. Check these out to show off your awesome designs and start making a name for yourself!

• Wear Your Merch In Your Videos: Showing off your merch while filming is a great way to advertise your products without having to shout them out every single time.

• Gift merch: Make sure you give away and raffle your merchandise constantly.

• Link in every video: Make sure all your social networks are linked to your merch by placing a link in each video's description.

• Collaborate with others: Reach out to other channels with similar audiences to promote one another's products.

• Use YouTube's Merch Shelf: The Merch Shelf feature allows eligible channels to showcase and link to their products directly under their videos.

• Communicate to your followers: Do surveys about your merchandise and discover what your followers want or don't like.

Hopefully, these tips and ideas have inspired you to sell your custom products on YouTube! It just takes a few steps to start the process; from there, it is up to you how far you wish to go.

With YouTube merch sales, you are extending the creativity and passion you already invest into your content to your subscribers. This way, your subscribers get to experience and enjoy your creative vision every day as they own and love your merchandise.