10 Reasons To Use Creative Automation Tools

#10 Reasons To Use Creative Automation Tools


Like most marketers, you probably feel overwhelmed and stressed when you have to create a lot of content or graphics for a new campaign in such a short period.

Thankfully, there are some fabulous creative automation tools that can make your life a whole lot easier and save you from production bottlenecks. Please keep reading to learn how you can put them to use.

1. Save Time and Improve Productivity

By automating the production process, you free up a team from repetitive tasks, allowing them to focus on creating high-quality assets at a much more relaxed pace.

The result is high-volume, high-quality content for a hungry audience because automation eliminates the need to work under pressure.

2. Get More Clicks and increase conversion rates

The idea of creative automation might sound odd at first, but it can help you increase clicks and conversions on your campaigns and emails. It uses dynamic content and personalized images to capture people's attention and lead them to take action.

You can't go wrong with a personalized image when it comes to getting clicks and conversions.

3. Save Money on Ad Banner Automation

During the last few years, social media advertising budgets have doubled worldwide and have become a huge expense for marketing agencies and their clients. AI-powered marketing can result in more efficient campaigns, reducing ad costs and increasing your return on investment.

Artificial intelligence reduces errors, thereby increasing efficiency. The cost of designing creatives or writing copiers increases every time a client requests a change. With limited resources, mistakes are inevitable.

4. Perfect Placement of Ads

To advertise on multiple platforms successfully, you must be adaptable. When you don't consider ad placement, you can end up with stretched, cropped, or blurry graphics. By the time you realize the mistake, thousands of people have already scrolled by your ad.

You should adjust your banner's size depending on where it will be displayed. AdCreative.ai helps you do this automatically.

With AdCreative.ai, you can optimize your ad banner in just a few clicks. The AI automatically adjusts the resolution and placement of graphics and text, so it looks visually appealing and performs well.

It's that easy.

5. Maintain brand consistency

If you don't incorporate your branding throughout your marketing materials, even with the right imagery, a campaign won't do you any good.

You would also have difficulty maintaining brand consistency if you had to tailor your campaign for different platforms and markets. Without automation, it would be too time-consuming and energy-consuming. It isn't easy to produce countless visual assets manually and stay consistent, so creative automation tools are your only hope.

It's OK to ignore it when working on a single campaign, but it could become problematic if you run numerous campaigns across different platforms.

6. Create creative content at scale

Writing articles, creating video assets, or designing infographics can all be creative and labour-intensive processes.

One way to scale content production without breaking the bank is to use creative automation, which uses technology to streamline content creation through brand templates.

Although creative automation cannot entirely automate your content creation process, you can use it to do more with less, which makes all the difference when it comes to scalability.

7. More testing is possible with automated banner ads

In marketing, A/B testing is usually employed to compare the effectiveness of multiple ad versions. With additional testing, you can come up with better business conclusions.

However, making ad versions and running tests usually requires more time and money. It doesn't feel good to discard ads you had hoped would do well.

Aside from the resources needed to collect data once the ad variations go live, creating creative content required to test for extended periods also takes time. The process of creating banner ad creatives is eliminated with AI-powered systems, which also guarantee higher conversion rates.

A tool such as AdCreative.ai, which uses Machine Learning and Deep Learning (ML), examines historical data using high-performance algorithms and methods. In order to make the most accurate predictions, it is crucial to analyze a lot of data. The best part is that the AI model adapts to shifting markets and trends at a faster rate than a team of expert designers on retainer.

AdCreative.ai and similar tools make tailored ads that convert quickly by interacting with your audience and understanding its needs.

8. Ad Fatigue

In order to combat ad fatigue, Creative Automation allows you to repurpose, recycle, or reshuffle the elements in a creative to make it more engaging

9. Easy to Implement

It used to take hours to design each element by hand laboriously, but now, thanks to creative automation tools, it's much easier. Selecting a template, adding text and images, and making a professional-looking flier in minutes is now easier than ever.

With creative automation tools, you don't have to start from scratch whenever you want to change your flyer. In short, creative automation is simple to use and can save you a lot of time and money.

10. Banner ad automation is data-backed

AI-powered advertising can seem intimidating if you don't understand the reasoning behind the judgments. Understanding the data source that informs these decisions is crucial when employing innovative automation tools.

More than 100 million data sets are available to AdCreative.ai, a number that no marketing or creative team can match. AdCreative.ai relies on the best data from Google Analytics and the Display Network as part of its AI-powered platform because accuracy is crucial to its effectiveness.

Through its study of millions of data points, AdCreative.ai thoroughly understands what worked in each market.

- Conclusion: Creative Automation allows designers to do more exciting creative work. Imagine this scenario:

Your new video game needs a digital ad campaign. All ads would need to be reviewed for errors and brand consistency, run A/B tests, create different ad formats, and consider localization. In addition to considering all these factors, you must also drive them to the right ad platforms.

Imagine launching products with multiple titles and CTAs while ensuring that each advertisement reaches the appropriate audience. Additionally, you would have to manage your ads after launching to ensure they are error-free. There would be more than 40 variations if you created variations based on the markets you advertise in.

Creative Automation can save you a ton of time and money on the 40 creatives you were already making at a fraction of the cost. Don't get left behind, as digital advertising represents a huge opportunity to go beyond standard marketing tactics and make a real impact on our audiences.

stay tuned!

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Hello, my name is Tareq and I am a highly skilled data scientist and consultant with experience in building teams and developing business cases for analytics. With a passion for mentoring and helping others succeed, I have assisted numerous individuals in breaking into the field of data science through my involvement in various boot camps and collegiate programs. I am also happy to share my knowledge and expertise with you through this blog, where I will be sharing insights, tips, and strategies for success in the field of data science.

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