#Surfer SEO review
2022-12-23
Seo is one of the most critical aspects of any business or website. Without it, your website is less likely to be found by search engines and won't be able to receive traffic. There are several ways to improve your SEO, but there is no doubt that getting high-quality content and good keywords is essential to success.
When you start with SEO, it is important to have a handy tool that can help with keyword research, competitor analysis, backlinks analysis, etc.
It's quite common for most SEO tools to be costly and have a steep learning curve. Surfer SEO is one of the few that offer an affordable option with a pretty straightforward interface.
Here is my full review of Surfer SEO, which you won't want to miss.
- Trustpilot: 3.4 out of 5 stars - G2: 4.8 out of 5 stars
- Pros: Your content is analyzed using more than 500 ranking metrics. Makes suggestions for keywords to include in your content. SERP analyzer helps you spy on your competitors. You can write SEO-optimized content with Google Docs integration. You can audit your content in minutes. Discover profitable link-building opportunities.
- Cons: Having a solid understanding of SEO. Taking Surfer SEO results literally is not recommended. Word count, keyword usage, and image requirements can be excessively high based on analysis. There are some meaningless results - Information such as how many headers you should have in a post or how much text should be bold feels somewhat arbitrary. There are only 50 NLP queries per month on the next level plan, while there are no NLP queries on the lowest price plan. Surfer is only compatible with Google, not Bing, YouTube, or other search engines. Surfer's keyword research tool could be stronger.
- Conclusion: Surfer SEO is a handy tool to simplify your SEO process. By using it, you can make your site more appealing to potential clients and improve your overall web presence. Use this tool to its full potential, and you'll be in good shape for anything SEO-related!
What Is Surfer SEO?
Surfer SEO is a web-based tool that helps you analyze and compare your own pages against what currently ranks on the SERPs (search engine results pages). Instead of guessing what Google likes to rank, this tool provides a data-driven analysis of what you are missing from your page, site, content plan, and more.
Surfer SEO features and how they work
Content Editor:
Using SERP Analyzer, you can improve your blog's existing content, while using Surfer's content editor, you can create engaging content that will rank well in search engines.
It's certainly a step up from the basic Word document or WordPress backend. Surfer SEO even creates a content score for your keyword and gives you tips like:
- The ideal number of words to use. - How many headings and paragraphs you should include. - LSI keywords and their frequency.
I will admit that the tool can be buggy. It is also filled with vanity metrics. Nevertheless, Surfer SEO is still a useful tool if you apply some common sense thanks to its keyword tracking feature. If you hire content writers, you should experiment to see if they can write better on-page SEO content with Surfer SEO's content editor.
Google Chrome Surfer SEO extension is a powerful and easy-to-use extension that integrates with content editors like WordPress or Google Docs, saving you a lot of time.
SERP Analyzer:
It is always wise to check the competition before starting (or improving) any piece of content because it indicates what Google thinks is best for that particular query.
With Surfer's SERP Analyzer, you can understand what a keyword's results page looks like without manually doing it. Among the features it shows are:
A list of alternative keywords to include on your page. Questions people want answers to when searching for that term. The websites that provide backlinks to top-ranking pages. The option to toggle between mobile/desktop and location results within Surfer, though the results pages for each can vary dramatically.
Using mobile as an example, you can see the URLs that perform well on mobile that you need to overcome.
In addition, you'll get to see how the SERPs have changed over the years. This can help you make your content future-proof.
Audit
Using the audit tool, you can determine the on-page SEO of a piece of content. Simply type the URL of the page, and the tool will analyze the content and present the results in the following manner:
Content score Missing common backlinks Internal links Terms to Use Word count Exact keywords Partial keywords Page structure Title and meta description length Time to first byte (page speed) Load time (page speed)
Keyword Research
You can use Surfer SEO's keyword research tool just like any other tool in the software. You will see suggestions for related primary keywords by entering a seed keyword.
The SERP Analyzer and Content Editor allow you to quickly add keywords once you've selected them.
Despite Surfer SEO's keyword research feature, it is clear that its core strengths are in the SERP and content editor options.
Content Planner:
With this new feature, you enter a content topic, such as affiliate marketing. The tool then provides dozens of cluster ideas, including "affiliate network" or "influencers affiliate marketing."
The cluster view shows the keyword volume for each term. Surfer SEO has announced that a difficulty score is coming soon. However, it still feels like an afterthought.
Surfer SEO pricing
On the Surfer SEO Pricing page, you can get a whole insight about all of their plans apart from three major plans.
Monthly pricing: Free ($0/Month) Basic ($59/Month) Pro ($119/Month) Business ($239/Month)
Annually pricing: Free ($0/Month) Basic ($49/Month) Pro ($99/Month) Business ($199/Month)
Who is Surfer SEO best for?
With Surfer SEO, content creators, bloggers, agencies, and freelancers can analyze their pages, compare them to other websites ranking on Google, plan and create SEO-optimized pages. As we will see in this post, the tool also helps you research keywords, write content, and much more.
Surfer SEO alternatives
As competition has increased in recent years, Surfer SEO is not the only tool on the market. Therefore, these are the best Surfer SEO alternatives:
Cora Frase IO MarketMuse Website Auditor
Frequently asked questions
What is a good score on Surfer SEO? A score between 0 - 33 indicates irrelevant or low-quality content. A score between 34 - 66 indicates decent quality and relevance, high quality with low relevance, or low quality with high relevance. A score between 67 - 100 indicates optimum quality and relevance.
How to increase SEO content score in surfer? Relevant words and phrases. Title and H1. Headers and paragraphs structure. Content length. Images occurrences. OG data existence. Use Main keywords, partial keywords, NLP, and True Density usage.
Where is Surfer SEO located? As of March 2021, Surfer SEO had 25 employees. The startup is based in Wroclaw, Poland.
Is keyword surfing free? Keyword Surfer is a 100% free extension that allows you to see search volumes directly in Google search results.
Does surfer allow content editor inside WordPress? The Content Editor can be integrated into WordPress and Google Docs and provides real-time feedback.
Overall thoughts
In summary, Surfer SEO is an excellent tool for anyone looking for a data drive analysis tool. It comes with a great interface, is affordable, and will surely fit into any budget.
Even though the tool is quiet now compared to all of the other names on the market, it allows you to tweak your content to get better SEO results.
Hi there! My name is Hanane Serhani and I am a skilled and dedicated media professional from Algeria. With my strong work ethic, creative talent, and affordable services, I have gained a loyal following on my social media platforms and have worked with clients from all corners of the globe. I specialize in creating engaging content and writing for a variety of audiences and am always looking for new opportunities to showcase my skills and help my clients succeed.